Upbound Group, Inc. (UPBD) Research

Upbound Group, Inc., which rebranded from Rent-A-Center, Inc. in February 2023, operates as a diversified retail and financial technology platform. Its core business involves providing household durable goods to consumers in the United States, Puerto Rico, and Mexico through a lease-to-own model. The company's operations are divided into four main segments: Rent-A-Center Business, Acima, Mexico, and Franchising. Utilizing key brands such as Rent-A-Center and Acima, Upbound Group facilitates transactions for customers across both its physical store locations and various digital channels. Their extensive product catalog available for lease includes a wide range of items such as furniture (including mattresses), vehicle tires, consumer electronics, major home appliances, various tools, fashion accessories like handbags, and technology items including computers, smartphones, and related accessories. In addition to its lease-to-own offerings, the company also sells merchandise via installment payment plans. A crucial service it provides is enabling lease-to-own agreements for individuals who might not qualify for traditional financing from other retailers, often through dedicated kiosks located within those retail partners' establishments. Upbound Group manages retail installment sales outlets under the "Get It Now" and "Home Choice" names. Its lease-to-own and franchised lease-to-own stores operate under banners such as Rent-A-Center, ColorTyme, and RimTyme. The company also maintains its own stores and an e-commerce platform accessible via rentacenter.com. Founded in 1960, Upbound Group, Inc. has its corporate headquarters situated in Plano, Texas.

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